Measuring Customer Lifetime Value
Category: ISBM Webinar Series
20293 views
Measuring Customer Lifetime Value
In this ISBM sponsored webinar, Dr. De Bruyn reviews the Customer Lifetime Value model approach with the ME>XL tool.
Related Videos
59:36
B-to-B Segmentation for Greater ROI with Cluster Analysis
3751 views
60:38
Market Resource Allocation with Reallocator
19916 views
60:18
New Technology Forecasting with Bass Model
26536 views
60:24
Product Design and Customer Segmentation with Conjoint Analysis
25087 views
58:49
Product Positioning in the B-to-B Marketplace
34936 views
63:35
Segment, Targeting, and Profit Prioritization for Greater Profit
36591 views